London (UK) / Philadelphia (US), 2nd September 2025 – Rainbird Technologies, the pioneer in deterministic and auditable AI for enterprise-grade applications, today announced the appointment of Coenraad van der Poel as Chief Revenue Officer (CRO). Van der Poel, a seasoned SaaS scale-up leader and former UiPath executive, brings over 30 years of experience in building and leading high-performing Go-To-Market (GTM) organisations across the technology sector.
Van der Poel will lead Rainbird’s commercial strategy as the company enters its next phase of accelerated growth, following strong enterprise adoption and growing global demand for trustworthy AI. His appointment comes as Rainbird expands further into the US market, strengthens its partner ecosystem, and scales its enterprise and developer communities.
A proven leader at the intersection of technology and business, Van der Poel was the first executive for UiPath in the United States and helped them grow at record pace and dominate the Intelligent Automation market. In addition, he has held senior roles at Accenture, HP Enterprise Services, and EzGov. He has also advised numerous high-growth technology companies on building scalable, sustainable GTM strategies.
“Coenraad’s appointment signals a major step forward for Rainbird as we prepare for our next phase of global expansion,” said James Duez, Co-Founder and CEO. “His deep expertise in scaling SaaS businesses, combined with his track record of building world-class revenue organisations, will help us accelerate adoption of Rainbird’s deterministic AI platform at a time when enterprises are crying out to embed trust in their AI projects using deterministic and auditable AI.”
Van der Poel added: “I am thrilled to be joining Rainbird at such a pivotal time. In a market dominated by probabilistic AI models that can’t explain their decisions, Rainbird’s approach is unique and urgently needed. I look forward to working with James, Ben and the team to expand Rainbird’s reach, strengthen our partner-led growth, and help enterprises worldwide harness AI they can truly trust.”
Rainbird’s AI platform has been recognised by IDC as a Major Player in Decision Intelligence and highlighted in Gartner’s research. For over a decade, Rainbird has delivered precision, explainability and auditability in AI-powered decision-making for industries including banking, financial services, insurance, tax, law, healthcare, and more. Unlike generative AI systems that hallucinate or produce opaque results, Rainbird’s hybrid neurosymbolic approach ensures every decision is deterministic, evidence-based, and transparent.
The appointment of Van der Poel as CRO underscores Rainbird’s commitment to scaling globally, building a strong partner ecosystem, and expanding its footprint in regulated, high-stakes sectors where trust and accountability are non-negotiable.
About Rainbird Technologies
Rainbird’s award-winning AI platform transforms enterprise decision-making at scale with trust and explainability baked-in. For over a decade, Rainbird has led the market with its neurosymbolic AI technology that combines knowledge graphs, symbolic reasoning and Generative AI to enable the automation of complex, evidence-based decisions. Their approach is rooted in advanced logical reasoning and is particularly valued in regulated sectors, where transparency and accountability of decisions are non-negotiable. Rainbird incorporates knowledge from documented sources like regulations and policy as well as captures the experience of human experts. This ability to make institutional knowledge a first-class citizen in the AI tech stack not only accelerates operational efficiency but also ensures accuracy and trust, enabling organisations to get overwhelming value for their AI spend while meeting the highest standards of ethical AI.
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