The Friday Roundup – Shooting Exercises and Audio Tips


Videographer with sore knees shooting video.Videographer with sore knees shooting video.

Shoot This for Practice

I stumbled upon this great video for this week’s Friday Roundup that I thought might be of interest.

For many of us, we are mainly involved in documenting things with our videos or perhaps just presenting information and that’s fine.

However some of us may be thinking of taking things a bit more towards the creative side of video as well.

In doing so it is very easy to get caught up in the technicalities of shooting video that is more creative.

The key word here is creative, not technical.

So in the video below there are some exercises you can do as a video maker that are designed to strip out the technical and just concentrate on the creative.


Video Edit by Chat

As I was watching this video showing the new Video Edit by Chat feature in CyberLink PowerDirector, it got me thinking about a few things.

First up, OK, you can manipulate some video to an extreme degree using A.I. these days and we all know that, so thats nice.

But the real light bulb moment for me was when I actually watched this in progress where clearly the video was being uploaded to the A.I. server to be processed.

That made me wonder exactly how much time or effort would I be saving by doing this from inside the video editing app I am using?

Wouldnt it be just as easy to deal directly with the A.I. website myself?

I think these are important points to consider when you are making a choice as to which video editing app you may want to work with.

They are all banging on about A.I. at the moment but really, would you actually use it and if you did, is there really any advantage to having it accessible from inside an editing app you own?

Personally I think its kind of irrelevant and any choice for a video editor should be made on the basis of its ability to just edit the damn video!

Edit video by chat in PowerDirectorEdit video by chat in PowerDirector
Click Here to See the Video

How to Use a Mask to Change the Texture or Color of a Video Element in PowerDirector

This is a fairly complete demonstration of the masking capabilities available in CyberLink PowerDirector.

More importantly it gives a clear understanding as to why certain masking operations are effective in any video editing app and why sometimes, they are not!

Masking still images is easy but when those pesky things keep moving around like in video, things can take an awkward turn.


Audio Editing Tips to Improve Your Videos (Filmora Tutorial)

This is a video from the folks at Filmora covering some of the audio tools available now in Filmora 15.

They make a very important point here about getting the audio right in any video you make.

Less than ideal video will always be forgiven if there is interest in the subject and the audio is good.

Conversely, if the video is of high quality with interest in the subject but the audio is bad, just say goodbye to that viewer!

Nine time out of ten the person watching a video with poor audio will not really pinpoint what it is about the video they dont like.

They just get a sense of something being off and they stop watching.

So it really helps to get that audio as good as you can.


Stop Buying Random Gear for Your YouTube Studio Setup

When most people start out on their video creation journey, they are usually aware that at some point there will have to be a step up in the equipment department!

In fact if you take a quick look around whatever platform you are working on, there will be a ton of things that people promote as being necessary for that quality jump they may be looking for.

Unfortunately, a lot of the time that advice is pretty much random and not really aimed at a sensible progression towards a more professional look.

I know this because I was one of those that was flappin about trying to get my videos looking better.

So in the video below Gabriel covers this subject but more importantly gives a sequence of upgrading that absolutely makes sense.


How To Film Cinematic Videos on the Samsung s26 Ultra (Ultimate Guide)

For about a year or two now there have been quite a few mobile phones capable of shooting in more advanced modes.

By that I mean shooting with total control over the camera settings and more importantly, shooting in LOG format.

If you are not familiar, LOG files end up being just like the MP4 files you are used to but the method of capturing the information from the camera sensor is very different.

Instead of wasting effort trying to make it all look pretty for you as you shoot, a video file shot in LOG is devoted to capturing the most amount of information possible.

After that, when you import into your editing software, you can then manipulate them to your desire.

The beauty of LOG files is that you can engage in very extreme color corrections, color grading and other adjustments and they take it just fine.

Of course all of this technical stuff tends to make people avoid this type of video file capturing but in reality it is not that complicated.

Check the video below for a run-though which, although dedicated to the Samsung s26 Ultra, covers all the bases when shooting in LOG.


If I Had a Dime for Every Time a Director Used This Composition

One of the rules of both photographic and video shooting is the the Rule of Thirds.

Simply put it means that you place your subject or the main focus of the frame at a point to the left or right third of that frame leaving the other two thirds more open.

You can read more about following and breaking that rule here: Breaking Composition Rules in Video but there is one particular breaking of that rule discussed below.

That is to have the subject constantly centered in the frame and by doing so a slightly surreal aspect is introduced.

Then, when you use that center shot in conjunction with motion, either by tracking the camera or the subject moving, along a space shaped like a long hallway you have just created a classic shot.

One of the best proponents of this is Wes Anderson who just loves him some center framing although it is used all over the place and for some very good reasons.

Heres why.


DaVinci Resolve 21 FREE – New Features Effects you dont want to miss

All the talk over the past few weeks about DaVinci Resolve moving up to version 21 has actually been about the paid Studio version of the software.

In fact that version is now at 21.1 I believe having had an update since being released into the wild.

In the meantime the free version has remained at version 20 until… well it appears, until now!

In this video you can get to see what is new and what has been updated in the free version of Resolve 21.



Key Takeaways

  • This article explores creative video-making techniques and encourages focusing on creativity over technicalities.
  • It discusses the new Video Edit by Chat feature in CyberLink PowerDirector, questioning its advantages compared to using A.I. directly.
  • Masking techniques in CyberLink PowerDirector are highlighted for enhancing video editing skills.
  • Audio quality is crucial; good audio can salvage lower-quality video, while bad audio can drive viewers away.
  • The guide also emphasizes understanding advanced shooting techniques, like using LOG format for better video quality.

G-RAID Shuttle with FREE Pelican Case


Get a FREE Pelican Case with Any G-RAID Shuttle – Limited-Time Storage Protection Offer

Need reliable, high-capacity storage for your video production workflow? For a limited time, when you purchase any G-RAID Shuttle, you’ll receive a FREE Pelican case at no additional cost. Designed for filmmakers, video editors, broadcasters, and content creators, G-RAID Shuttle systems deliver the performance and capacity needed for demanding 4K, 8K, and multi-camera productions. Pair that powerful storage with the rugged protection of a Pelican case, and you have a complete solution for transporting and safeguarding your valuable media. Don’t miss this special offer—available while supplies last.

  • Consolidated Backup, Super-fast Access and Real-time Video Editing
  • Transportable, hardware RAID powerhouse
  • Optimized for multi-stream workflows
  • 24TB – 104TB of high performance storage

starting at $4,104.99

w/ FREE Case for a limited time

  • Chase Your Vision from Location to Studio
  • 48TB – 208TB capacities in a transportable design
  • Daisy-chaining for up to 5 additional devices
  • 5-year limited warranty

starting at $6,644.99

w/ FREE Case for a limited time


FUELING CREATIVE AND PROFESSIONAL JOURNEYS

The G-DRIVE range of products delivers premium storage solutions designed for performance and growth. Contact Videoguys at 800-323-235 for free tech advice to find out which G-DRIVE is right for your workflow!

  • Rugged durability
  • Rugged portable backup with an IP54 rain/dust rating and crush resistant up to 1000 lbs
  • USB-C for quick file backups and ready to go with Mac
  • 1TB to 6TB capacity

starting at $194.99

  • Reliable, Premium Storage in a Durable Design
  • Fast, simple backups
  • Mac-ready, Time Machine compatible
  • Pairs with iPad USB Type-C models
  • 6TB – 26TB capacities

starting at $449.99

  • High-performance, 2-bay enterprise-class storage system
  • Pre-configured in RAID 0 & Thunderbolt 3 connectivity
  • Manage your 4K, 8K, and VR video workflows with ease and reliability
  • 6TB – 26TB capacities

starting at $644.99

  • Studio-grade Storage Performance
  • 7200RPM Ultrastar Enterprise-clase hard drives inside
  • RAID 0 out-of-the-box for maximizing efficiency
  • High-performance Thunderbolt 3 interface
  • 16TB – 52TB capacities

starting at $1,469.99

 

The Friday Roundup – Fixing Bad Audio and Creativity Tips


Humorous cartoon image of an emergency nurse saving bad audio.

How I’d Fix This Bad Audio (Step-by-Step)

One of the reasons I do all of my color corrections in DaVinci Resolve is that I don’t have to rely on what I see on the computer screen to guide me.

I know that every computer screen, tablet screen or mobile screen is going to display the results differently so what I see on my screen tells me almost nothing.

However, with a simple understanding (like mine!) of the very basic tools in the DaVinci Resolve Color Page plus knowing how to read a few of the scopes, I can color correct and even color grade with confidence.

However when to comes to audio unfortunately there are no equivalent tools you can rely on.

You just have to listen to what you have, know what needs to be fixed and understand which tool is going to do that.

The only way I learned how to do that was to watch people doing it over and over until I could stumble along on my own.

So in the spirit of stumbling around trying to work it all out, here’s someone that actually knows what they are doing!


Freshen Your Creativity by Experimenting with Templates – PowerDirector

The vast majority of the editing I do these days is for a very small number of clients and pretty much all of that is for online content.

Each one of those clients and myself included understand that the look and feel of those videos has to remain consistently branded because that what the audience expects.

Now that’s all very well for them but for me as an editor it begins to narrow down my outlook on the task of editing so I end up thinking only in terms of what I have been producing recently.

Sometimes I need to break out of that thinking and one of the tricks I use and you can use it too, is to go into whatever video editing software you are using and have scroll through the project templates they offer.

Now don’t get me wrong here, I NEVER use included templates from any program in my projects!

What I do is use those templates as inspiration for ideas to get started on any project where I need to get outside of my own little bubble.

Remember that those software companies paid professional designers to style those templates so they are at least technically correct as a starting point.

Here are some shown in CyberLink PowerDirector.


How to Remove Video Background Without Green Screen 2026

OK so the bottom line here is that this is a poorly disguised promo for the Movavi Video Editor and includes a little bit of a hatchet job on their competitors… those crazy kids!

Anyway apart from that I have to admit that the results they show are fairly accurate as far as the clip they used goes.

However you also have to take into consideration that all of the A.I. background removers will deal with the task differently so it will very much come down to the clip itself and not the tool.

I have used all of the tools mentioned and have had good and bad results with ALL of them.

At the end of the day I am not (and nor should you!) going to choose video editing software on the basis of available A.I. tools.

All of the A.I tools in any video editing software actually connect to remote services anyway and nine times out of ten, if your usage is low, you are better off dealing directly with one of those A.I. sites.


Wondershare Filmora 15.5.10: AI Vocal Remover and More

Another week and another update from Filmora, how unusual!

The good news is that they have seemingly caught up with whatever A.I. tools they want to introduce and develop and are back to more practical things.

For example they have added a new system for adjusting the speed of clips and segments within those clips.

You can still use the old Speed Ramping module but this new system offers control from the timeline itself.

Of course they just cant let that A.I. stuff go altogether so there is also new new tool to separate vocals from from an audio track as well!

You can see all the new stuff in action in the video below.


How to Get Perfect Green Screen Backgrounds Using AI

This is another valuable video in my opinion from Gripps2211 that bridges the gap between legacy editing software like Corel VideoStudio and current AI technology.

One of the reasons I like to add this stuff to the Friday Roundup is that to some degree it counters the idea that you must have all the latest bells and whistles to be editing videos.

Of course thats nonsense but the problem is the marketing tends to turn our brains to mush and we lose sight of the fact that it IS nonsense!

The reality is that there are old iterations of video editing software out there that are more than capable of running on modern machines and have all the tools to be effective.

So the question is, why waste time and money on updating to the very latest and greatest when you could just use that software in conjunction with the vast array of online A.I. tools at no extra cost!


The 10% Studio Rule

One of first things you may need to address as a content creator for any online service like YouTube is that you may have very limited resources, one of which may in fact be space!

Not all of us have the luxury of a large spare room in out house or apartment we can just set aside for videoing purposes!

In light that here’s another video from GabrielVIP on the subject of maximizing value out of very limited space for shooting content.

This is a particularly good video for that because he goes into shooting distances, lens selection and the arrangement of lighting in detail.


Making Videos in Resolve 21 – Full Course for Beginners

Well in a move that shocked absolutely no-one, Casey Faris has just release his updated Resolve Course for Beginners.

Similarly unsurprising it is of course free!

Generally speaking Casey does this either annually after Resolve has been updating for a while or whenever a new, full version is released.

This one is as a result of DaVinci Resolve moving from version 20 to 21 with the public release Resolve 21 coming out of Beta in the past week or so.

If you are using Resolve or if you are considering switching to it as your editing program then this is definitely the video for you.

For those that are already using the program this isn’t just an intro to any of the new features or changes to settings etc.

It is great way to take a fresh look at the program from a pros perspective and maybe learn a few new tricks or, like me, find out there was always a much easier way to do something!

For anyone new to Resolve then this is a no-brainer.

There is simply no way you can kind of stumble around the DaVinci Resolve user interface and think that somehow you are going to end up working it all out!

There is just too much going on in there for that to ever happen and all you will probably do is deepen the confusion!

Casey is a great teacher and is always careful to explain things thoroughly as he moves along.

On top of that he also provides free access to download all the assets he uses for each step so you can follow along as he goes.


How Music and Sound Design Made This Intro Great

This is a video that is quite obviously operating at a level that you and I are probably not operating at!

However I wanted to add it to this weeks Friday Roundup because although the techniques may be a little out of reach, the concepts behind them are major and basic.

We have probably all heard the statement that the most important part of video is audio and this video really shows how that works for real.


Use This YouTube Video Description Template for More Views Money (2026)

Now I am not saying it is impossible to be successful on YouTube these days but!!!!

The deal is that you have to get just about everything right to even get your foot in the door.

There things that you can control yourself and there are things that remain in the hands of the algorithm gods.

The trick is to take any aspect of the video, your channel or the YouTube interface that you can control and maximize whatever you can.

In the video below you can see exactly how and more importantly, why you should handle the Description section with care and attention.

In the video they mention a link to the template for video descriptions, that link is HERE


Best SoftBoxes for Under $150

I would like think that my journey in creating reasonably good looking footage for social media content was like a sailing trip through the Bahamas… but that’s not how it really went!

It was probably more like a lost and panicked meltdown dragging myself sobbing through swamps of Louisiana but fortunately I managed to get there in the end.

My two main bugbears when I look back on it all were lighting and audio with most of the other problems I had stemming from one of those two.

I spent hours (weeks?) faffing around with trying to deaden the sound in the place I was videoing before I finally worked out that if just used a modern lav mic with noise canceling, I didn’t need to do any of that!

I use this one Hollyland Lark M2 and of course there are others and I could spend more hours researching in circles but at the end of the day it really does the job.

The other big problem was that although I had a good camera to shoot with, my footage always looked kinda bad.

Again I faffed around with all sorts of settings in the camera and other stuff all to no avail.

Ultimately I discovered I had a lighting problem and not a camera problem and that the answer to that problem was a good quality light on a stand with a softbox.

My choice at the time and what I am using today is this light, the Godox SL60W on a solid lighting stand with a Wellmaking 34 Softbox.

Once I started using that setup, my life became so much easier!

So the thing with softboxes is that there are a gazillion choices out there as far as size, shape and price go so in the video below you can see some choices but more importantly, why certain features may or may not apply to your video style.



Key Takeaways

  • Color correction in DaVinci Resolve relies on understanding tools rather than screen accuracy; audio editing lacks similar tools and requires listening skills.
  • Using project templates in editing software can inspire creativity without directly using the templates in projects.
  • AI background removers vary in effectiveness; consider the clip itself rather than the software for optimal results.
  • Wondershare Filmora’s recent updates include a new vocal remover and an improved speed adjustment system for clips.
  • Effective video creation relies on good lighting and sound; personal experiences emphasize the importance of using quality tools like specific microphones and lighting setups.

CineGear Expo 2026 Specials | Save on Production Gear at Videoguys


CineGear Expo 2026 Deals: Save on Canon, Atomos, Elgato, Avid, Glyph & More

The CineGear Expo is one of the biggest events of the year for filmmakers, content creators, broadcasters, and production professionals. To celebrate, Videoguys is offering special savings on some of the industry’s most popular production tools, including cinema cameras, field monitors, editing software, storage solutions, and workflow control devices.

Whether you’re building a new production kit, upgrading your live streaming workflow, or expanding your post-production capabilities, these CineGear Expo deals provide an excellent opportunity to save on professional equipment from leading brands.

If you have any questions or need help finding the right solution, call our Videoguys experts at 800-323-2325 today.

A compact Super 35 cinema camera with Canon’s DGO sensor for outstanding 4K image quality, bundled with the RF 24-105mm F2.8 L IS USM Z lens.

$7,899.00 reg.

$6,599.00 PROMO

Offer expires 7/5/26

Real world speeds up to 3,700/3,500 MB/s (R/W) with sustained write speeds of up to 3,000 MB/s help tackle 12K+ RAW video capture and fast burst RAW image sequences.

starting at $199.99

1500nit, on-camera HDMI monitor with WiFi that records up to 6Kp30 ProRes RAW to CFexpress or USB-C storage

$799.00 reg.

$639.00 PROMO

Offer expires 6/30/26

1500nit, on-camera HDMI / SDI monitor with WiFi recording up to 8Kp30 ProRes RAW to CFexpress or USB-C storage

$999.00 reg.

$799.00 PROMO

Offer expires 6/30/26

Super-high brightness, 7-inch 2200nit HDMI & SDI monitor with pro monitoring tools, camera control & touch to focus

$799.00 reg.

$639.00 PROMO

Offer expires 6/30/26

Customize and control your workflow with 15 programmable LCD keys for instant access to actions, shortcuts, and commands.

$149.99

Combine customizable LCD keys, tactile dials, and a touchscreen for precise control of audio, video, and production workflows.

$179.99

Maximize efficiency with 32 customizable LCD keys, giving power users instant control over complex workflows and productions.

$349.99

Avid Media Composer is the industry-standard video editing software trusted by film and television professionals worldwide. Built-in AI tools help accelerate editing workflows, while powerful collaboration features make it easy for teams to work together on productions of any size.

$539.00

Experience blazing-fast transfer speeds up to 2800MB/s with a rugged design built for demanding workflows on the go. Compatible with USB4, Thunderbolt, and USB-C devices, it delivers reliable performance and durability with capacities ranging from 1TB to 8TB.

starting at $329.00

 

The Friday Roundup – Drone Tips and Filmora Updates


Guy carried away by his own drone.

5 Drone Tips for Photo & Video

Not only are drones pretty common these days but they are also in that stage of development where prices are dropping and quality is rising.

The thing with drone footage is that from the outside it looks pretty spectacular at times and seems to be a matter of sending one up, hitting record and we are good to go!

Of course the reality is that there’s a lot more to it than that especially when you factor in that probably for the first six weeks you will just be learning to fly it and not crash!

If you are interested in getting into drone footage for yourself then this video below is a good starting point.

It covers some basic terminology you will need as well as laying out what you will need to learn as you go.


What’s New in Filmora 15.5 – Features That Save Hours

Well it’s another week gone by and of course that means another update from the folks at Filmora!

In this update they have added the ability to customize text that is displayed for either titles or captions.

Now you can isolate text like that by moving it to it’s own track then customizing from there.

An example would be to have one speaker’s subtitling to be of a completely different style than the other’s.

Another update is to the titles module where now you can keyframe around 13 style points you can apply to the text .

So for example you can assign the text to have a 2px outline at the beginning of when it is displayed and by the time it finishes displaying that outline can have expanded to 10px.

Anyway, the full rundown is in the video below.


Text Typing Effect in Filmora 15 – YouTube

OK so this one is not a wildly technical tutorial but like a lot of tutorials I use, very necessary!

The problem with most modern video editing software (at least for me!) is that I know it can do what I want it to do.

In fact often I know I have done it in that program before… I just can’t remember where that dang button, or switch or setting is!

The video below from Jacky is one of those.

It is not so much HOW to create the text typing effect but more how to locate the setting that will do it for you!


How to get started with Paint Designer in PowerDirector

The Paint Designer in CyberLink PowerDirector is actually one of the original modules that was introduced in PowerDirector way back in the day.

At that time it and a number of other modules now accessible under the “Tools” menu were almost free standing items that were called “Rooms.”

It is essentially a basic painting module that you can use over any video or visual asset that is on the timeline.

It is not a tool that I would see anyone using every day but it certainly comes in handy when you need something fast and simple.

With all the marketing these days being very firmly aimed at the latest and greatest in A.I. it’s easy to forget there are a lot tools besides that in PowerDirector and programs like it.

Here’s a closer look at what it can do.


How to INSTANTLY Remove Objects from Video with AI – PowerDirector Tutorial

This is just a very quick demo of how to use the A.I. Object Removal tool in CyberLink PowerDirector.

Not much else to say about it really!


Corel VideoStudio is it still worth in 2026?

Many (too many!) years ago the very first video editing software I purchased was Ulead VideoStudio.

I think the version I stepped onboard with was Ulead VideoStudio 7 and although it may not have been when dinosaurs roamed the earth, it was only a few years later!

Anyhoo, I continued using VideoStudio for many years after that even after it was taken over by Corel and in fact, still have a copy on my current computer.

I came across this video from from Gripps who was always my “go to” guy for when it came to VideoStudio and it led me to thinking about the theme of it.

You can watch it for yourself below but the gist of it is to ask exactly what is it that current video editing software programs are offering that an older program is not BUT… with one caveat.

That caveat is, “Would you actually use those features that are on offer in the latest programs?”

If you look at the bare bones of what you actually need from a video editor and then delete all the wizzbang A.I. stuff, you pretty much end up with something like VideoStudio.

On top of that if start with a bare bones program and need some A.I. work done, it is just as easy these days to just go to the relevant A.I. site and do it there.


5 Pro Video Angles in One Simple Room

For anyone intending to regularly create content for something like a YouTube channel or an Instagram account, one thing becomes clear very fast.

One of the most important things for you to get into place early is a dedicated space for shooting that content.

Having to repeatedly setup your shooting space turns into a buzzkill so fast it takes your breath away!

On the other hand very few of us really have a large sized room just lying around “spare” that we can turn into a sort of studio!

What is very often the case is that we have a tiny little room or even a tiny space in a room already being used for something else that we can use.

Setting up in something like this can be quite challenging and it is very easy to get locked in to seeing the arrangement of it one way.

Very often a new set of eyes may see that situation differently with different possibilities.

So with that in mind here’s a look at how Gabriel VIP took a very small space available to him and turned it into quite the little studio setup.


5 EASY Steps For Sounding Better

In my opinion there are two main areas of video creation that newcomers have the most trouble with.

Of course any newcomer has a world of pain in front of them but these two stand out because really, they don’t stand out!

Those two points are sound and lighting and the reason they don’t stand out is because the audience only gets to experience the result of what went on, not what went on.

The video below doesn’t go into lighting at all so if you like you can check these articles here on the subject of lighting:

But right now check out this video covering the basics and some great tips on getting your voice-overs right.


How to Make ANY Footage Look Correct in DaVinci Resolve (Color Explained)

One of the advantages to moving away from smartphones to a dedicated camera for videos is greater control.

This especially comes into play when you are choosing a video shooting format that allows for an enhanced ability to manipulate those files in editing software.

When I say file format I don’t mean .mp4 or .mov or whatever, I mean the shooting profile chosen “in-camera” that it used for capturing the original footage.

Now I don’t want to go all uber-technical on this but there is a whole bunch of science that goes into how the information captured by your camera sensor is then interpreted into images by the software in the camera.

This results in a few different types of video files such as RAW, or S-Log or even Rec. 709 all of which appear in numerous iterations.

Each has it own advantages and disadvantages which I won’t go into now but one of the main differences is the degree to which you can apply color correction and grading to those captured files.

In reality they pretty much all come out as an .MP4 file but the underlying color information will be very, very different.

That’s why you can aggressively change an S-Log video file and have it come out looking great but try to do the same to a Rec. 709 file and the whole thing falls to pieces!

If you are making a move towards some of these less compressed and color grading friendly shooting profiles the very first thing you need to get under your belt is color management in whatever software you are using.

Here’s a great intro to color management and different color spaces in DaVinci Resolve and because it is Daniel Batal, a lot of explanation as to why things are the way they are.



Key Takeaways

  • With drones becoming more accessible beginners need to practice flying first for better footage.
  • Filmora 15.5 introduces new text customization features that enhance title and caption editing.
  • PowerDirector’s Paint Designer offers simple painting tools for quick video enhancements.
  • The AI object removal tool in PowerDirector allows for easy and effective video editing.
  • Choosing the right video shooting profile significantly impacts the quality and editability of footage.

Atomos A-Eye PTZ Cameras Buying Guide 2026


The Atomos A-Eye PTZ camera lineup delivers AI-powered autotracking, NDI|HX3, 4K/60 video, and professional multi-output connectivity at one of the most competitive price points in the PTZ camera market. Through May 31st, 2026, all three models are 30% off 

Watch the full breakdown: Video Guys Live — Atomos A-Eye PTZ Camera Review →

What Every A-Eye PTZ Camera Includes

Every model in the Atomos A-Eye range ships with:

  • NDI|HX3 pre-licensed (no extra cost) — low-latency IP video over standard Ethernet
  • HDMI + 3G-SDI + USB 3.0 + IP outputs (RTSP, RTMP, ONVIF, NDI|HX3)
  • AI autotracking for hands-free subject following
  • PoE+ (802.3at) — single cable for power and video
  • H.265, H.264, MJPEG compression support
  • Tally light support

This output stack — SDI, HDMI, USB, and IP simultaneously — is rare at this price point and makes these cameras compatible with virtually any live production, broadcast, or streaming workflow.

A-Eye HD 20X: Best Budget PTZ Camera with 20x Zoom

Best for: Houses of worship, education, budget live production

The A-Eye HD 20X is a 1080p/60 PTZ camera with a 1/2.8″ SIMOS sensor, 20x optical zoom, and 16x digital zoom. At 30% off, it’s priced under $1,000, making it the most affordable 20x optical zoom PTZ camera with NDI|HX3 and SDI output currently available.

A-Eye 4K 12X: Best Mid-Range 4K PTZ Camera

Best for: Classrooms, corporate AV, content creators, hybrid events, Zoom/Teams

The A-Eye 4K 12X delivers UHD 4K/60 from a 1/2.5″ SIMOS sensor with 12x optical zoom. The wider field of view suits smaller spaces like conference rooms and lecture halls. Both 4K models add USB recording direct to external drive — a local ISO backup with zero load on your switcher or production system. On sale at ~$1,329 (reg. $1,899).

A-Eye 4K 20X: Best Professional PTZ Camera for Large Venues

Best for: Large venues, live events, concerts, sports, multi-camera broadcast production

The flagship A-Eye 4K 20X pairs a 1/1.8″ UHD SIMOS sensor (8.42MP) with 20x optical zoom and 4K/60 output. It’s the go-to for any space over 50–75 feet where you need both reach and resolution. On sale at ~$1,600+.

Quick Comparison

HD 20X 4K 12X 4K 20X
Resolution 1080p/60 4K/60 4K/60
Optical zoom 20x 12x 20x
Sensor 1/2.8″ 1/2.5″ 1/1.8″
USB recording
NDI|HX3
Sale price <$1,000 ~$1,329 ~$1,600+

 

All three are in stock and available here. Sale ends May 31st, 2026.

The Friday Roundup – 2026 Vlogging Cams and Isobuster Updates


Isobuster character announcing update.Isobuster character announcing update.

Which Vlogging Camera Should You Buy in 2026?

Given the fact that this website is quite literally a one man band there is absolutely no way I can keep up with the camera market.

That’s why you don’t see any camera reviews or even all that much camera news here… its just all a bit much for little ol’ me!

Anyhoo, what I do know are a few pretty good sources for that kind of thing and one of them is the crew at Think Media.

Recently they covered some choices for cameras or “devices” suitable for Vlogging in the present market.

If you are looking for something like that then this would be a good start.


IsoBuster 5.8 Released

IsoBuster man logo.IsoBuster man logo.

Good news from Peter at Isobuster for this week with the release of Isobuster 5.8.

If you are not familiar with it, this is my absolute “go to” software for file recovery from just about any form of media going.

I originally started using it years ago for CD and DVD files recovery but since then Peter has expanded the capabilities of it way beyond those early days.

These days it can deal with all forms of optical disc, flash media, hard drives, SSDs and disc image files which in itself is astounding given the vast range of variations that are used for those items.


Sketch Animation in PowerDirector

Sketch Animations is a feature in CyberLink PowerDirector that many users probably overlook.

I would say the reason for this is that like many features, unless you have already seen it in action, you just never think of it as a possibility.

So here’s a demonstration in PowerDirector of just one way that you can use this feature to enhance an existing title or written instruction.


Edit Videos Faster with AI (Filmora Speed Editing Guide)

If you have been following along with the Friday Roundup over the past few years you would know that I am quite specific in how I approach A.I. and video editing.

Originally I pretty much dismissed it as it was largely useless in the overall task of editing.

Its main value was to make cool looking stuff for the marketing department so that people would buy software!

As far as actually using it went… not much use at all!

However over time as the A.I. models have developed we now have a decent set of tools to make editing easier faster.

What we don’t have is a replacement for you and I getting an idea, shooting the majority of footage for that idea and editing it into a watchable video.

Here’s a look at using A.I as a tool in Filmora and not an end unto itself.


How to Film YouTube Videos on Your Phone (Start to Finish)

When I was first roped into becoming the official videographer in my family, the gear available to me was pretty basic.

I did OK with that level of stuff for quite a while until my brother-in-law decided to conspire with my wife to make my life hell.

I guess they thought I was getting just a little too comfortable so he convinced my wife that the way to improve the videos we were making was to buy a good camera.

Until then I had been using a Samsung phone for all the shooting that needed to be done.

Two years later I am now very, very well educated thanks to YouTube on dealing with the intricacies of shooting with my Sony ZV-E10!

Unfortunately through that process of learning, I have discovered that the problem was never the phone!

The actual problem was that I wasn’t using the phone as well as it could be used.

So in the spirit of not making your life miserable, here’s a full start to finish rundown on how to use a smartphone to shoot quality video.


How to Create Cinematic A.I. Transitions

This is a great introduction into using A.I to produce assets that are tailor-made for your projects.

The example used here is the creation of transitions but it doesn’t have to stop there.

Now be warned, this video uses a number of A.I. models that are in the “paid for” category but that doesn’t mean you have to use those ones exclusively.

The important point here is the work flow, what you need to provide to the A.I. model and most importantly, the prompt you write to get it to do what you want.


Tom Antos Creates a Disaster Scene With a Leaf blower and AI!

It’s been a while since I added anything from Tom Antos the reason being that his output dropped for a long time because he has been making movies!

I’m sure he feels that’s good for him but personally I think it’s a bit selfish really.

Anyway I wanted to post this one because it is a great insight into how at a professional level, A.I. is viewed.

As you watch the video which is pretty cool in itself, notice that Tom mentions two main concerns or cautions using A.I.

First is that his own creativity is not usurped by the use of A.I and a second point which is more of an ethical argument.

He actually says a few time that he wants to direct the A.I. based on his own ideas and creativity rather than letting the A.I. model base it results on the work of others.


A Teleprompter Setup with a Twist

This is an interesting take on doing live presentations especially those where you have one or more people Zooming or using OBS in on a call.

The difficulty in that scenario is that the audience will show on a computer monitor to the side while your camera will usually be setup directly in front of you.

That results in your eyes constantly making and breaking contact with the audience each time you look at the monitor then back at the camera.

The solution to this given in the video you can see below completely solves that problem but of course comes at a cost.

I think he mentions that the prompter he uses comes in at around U.S. $300 because it includes a small monitor screen as well, which is pricey unless this is your livelihood.

However the entire thing got me thinking and I realized you don’t need to go that crazy!

If you have a one of those teleprompters that mounts in front of your camera or phone then you are off to a good start!

If not you can always get one and they are quite cheap like this one HERE.

At least look for something that will accommodate a small tablet sized remote screen.

Then look for a cheap camera monitor that takes HDMI connection like this one HERE.

That’s the camera monitor I use and it suits this purpose perfectly.

The fact that it connects by HDMI means you can add it as a second monitor to your computer, mount it on the teleprompter and you have effectively reproduced what’s in the video for about $200 less.


Negative Space: The Key to Cinematic Composition

No I haven’t lost my mind and have become so deluded that I think I am talking to a bunch of fully pro cinematographers on this site!

The video below explores and explains the use of negative space in cinema and the effect it has on scenes and subsequently the audience.

You and I will not be shooting vast landscapes with the tiny figure of our protagonist located somewhere in the void BUT!

What this does teach us from our point of view is that it is not necessary to fill our frames with unnecessary clutter just for the sake of filling it!



Key Takeaways

  • This week we discuss vlogging camera recommendations for 2026, referencing Think Media as a key resource.
  • The release of Isobuster 5.8, which is essential software for file recovery across various media types.
  • Exploring the Sketch Animation feature in PowerDirector and how it’s often overlooked by users.
  • Insights on using AI in Filmora for faster video editing without replacing the creative process.
  • Lastly, emphasizing the importance of negative space in cinematic composition for effective storytelling.

The Friday Roundup – Incoherent Dialogue and B-roll Tips


Video viewer confused because of unclear dialogue.

Don’t Make Viewers Play Catch-Up

One of the great truths in making videos is that the most important part of video, is audio!

The vast majority of viewers will forgive substandard video quality but will switch off in a heartbeat when there is bad audio.

This rejection rate gets multiplied enormously when the audio we are referring to is dialogue.

Below is a great little #Short that explains exactly what is happening in the heads of your audience when your dialogue is muffled, garbled, unclear or drowned out by other audio assets in the sound track.


Turn One Camera Into a Multi-Cam Look

One of the most common suggestions for improving your videos is through the use of B-roll footage to add emphasis, context and a for range of other reasons.

That advice is actually quite solid in itself but in my experience there is a huge hole where the full information on how, why and when it should be used.

In the video below Gabriel covers (almost) everything you need to know about using B-roll but were afraid to ask.


Remove Objects, Noise & Backgrounds with AI – PowerDirector Tutorial (2026)

This is just a straightforward demonstration of the various “A.I. removal” modules currently available in CyberLink PowerDirector.

Of course there is a bunch of other A.I stuff in there but I find that these ones are the ones I tend to use on a regular basis.

The Noise removal tool is quite simple and very effective however the other two, Objects and Background need a little more TLC.

Easily the best results come from footage where there is clear separation between the subject and the background or the target object and that background.


How to use the Precut Tool in PowerDirector to Extract Good Footage

Ever since we all started using our phones for shooting videos and our video cameras started using memory cards instead of legacy media, a lack of footage has not really been a problem!

In fact if you take a look at the average family gathering these days, just about everyone walks away with a bunch of shots taken at random times of even more random events at that gathering!

I don’t know about you but usually I am the guy that ends up being assigned the task of somehow stitching it all together into some kind of coherent project.

Very often my go to program for that purpose is going to be PowerDirector because of the Precut tool mentioned in the title of the video below.

It is a great time saver for getting all that footage sorted so that the project itself can go way more smoothly.


Filmora 15.4 Update: Seedance 2.0, AI Tools & New Features Explained

In a move this week that surprised absolutely no-one… Filmora updated yet again!

From the outside it would seem that Filmora is doing nothing but adding A.I. features to the software and that’s all it now does… nothing could be further from the truth.

If you take a closer look at what is actually on offer inside Filmora these days from an A.I perspective you will notice one recurring theme.

The actual A.I. on offer is very closely designed to create short assets, enhance existing footage or audio as well as develop ideas towards a larger overall project.

For me this is very much how things should be.

After all, if you are devoted to having some kind of automation to the point where you (the human) do nothing… then what’s the point of you being there in the first place?!


Bring Your History to Life: Mixing AI Magic with Corel VideoStudio

This is a pretty cool tutorial from Gripps2211 for this week highlighting what I believe to be a sensible approach to A.I.

Right now apart from more extreme examples the available A.I. models for various video tasks are somewhat limited to short clips or specific tasks.

The marketing is suggesting (falsely promising?) that entire projects can be pulled of using A.I. but for the most part that’s not entirely true… yet!

For the average user the best use of A.I. is the sort of project he talking about here.

A.I. used to pull off certain tasks then the whole shebang pulled into any reasonably equipped video editor to be organized into a cohesive project.


3 Best Video Editing Apps For Android in 2026! (Free + Paid)

Well it must be that time of year again cos’ the boys at Primal Video are rounding up the video editing Apps for Android again!

Fair warning here, I never use smart phones for any video editing although I do use them for shooting on occasion.

At first I thought it was a “me” problem on the editing side but after having watched my wife yelling at her phone whilst trying to edit… perhaps not!

Anyhoo, if you are hell-bent on doing it, here’s a look at what’s available.


Frame Rates Explained – The Basics

There is a wealth of information floating around on the internet these days on all aspects of video shooting and editing.

In reality that all works as a bit of a double edged sword because to get the knowledge you need to absorb the data but to correctly evaluate that data… you need existing knowledge!

Something that has really worked for me over the years has been to first ignore what I need to know and focus on who would be a good source to learn that information from.

That’s why each week on the Friday Roundup there are regular sources added over and over again because I know they know what they are talking about!

As you make you way through this internet morass you will inevitably come across information that will give you pause and make you wonder if maybe you should (or should not) be doing that thing.

Of course your best defence is to have a good understanding of whatever the subject is so in the spirit of that, here’s everything you need to know about frame rates!


Fusion vs. Color Page: Which One to Choose for Masking? – DaVinci Resolve

One of the questions I get over and over regarding DaVinci Resolve is why is it so complicated!

The answer to that is quite simple really.

It was always designed and aimed at fully professional productions and as such the demands put on it have always been many and widely varied.

A good example of these differences can be seen in this #Short below from Daniel Batal.

It shows a pretty standard action of masking but depending on what the editor is actually doing, we have two totally different methods.



Key Takeaways

  • Audio quality is critical in video production; viewers tolerate poor visuals but reject bad audio.
  • B-roll footage enhances videos, but many creators lack guidance on its effective use.
  • AI tools in PowerDirector help remove noise and objects, though effectiveness depends on footage quality.
  • Filmora’s recent updates focus on AI features that enhance existing content rather than automating entire projects.
  • Frame rates and editing techniques need a solid understanding for effective video production.

Is YouTube Too Saturated for Your Business?


If you’ve been pouring hours into Instagram reels, stories, and short-form content and still ending the week wondering where the actual clients are, you are not alone.

So many business owners are caught in the same exhausting loop.

Content creation starts consuming your life, but the results never quite connect back to your business.

The likes are there.

The views are there.

Maybe the follower count is even creeping up.

But real conversations? Qualified leads? Paying clients?

Still cricketsville.

Here’s what most people don’t realize: it’s not a you problem.

It’s a platform problem.

That’s exactly where Coach Tony found himself before making the shift from Instagram to YouTube.

He was showing up consistently, posting reels, staying visible.

But something felt hollow.

Interactions stayed surface-level.

People were consuming his content without ever truly connecting with him.

And the business?

Barely moving.

So he started wondering if long-form content could create something completely different.

Spoiler: it absolutely did.

What started as a workout video filmed in his garage gym became a turning point for his audience, his authority, and his business.

And he was a total beginner when he started.

In this episode, I’m sitting down with Tony Omogrosso to break down how he turned YouTube into a real client-generating machine, why long-form content builds trust that actually converts, and the simple strategies he used to hit 500 subscribers fast.

If you’re ready to stop performing for the algorithm and start attracting the right people, this one’s for you.

VIDEO: Is YouTube Too Saturated for Your Business?

Some product links in this post are affiliate links, and I will be compensated when you purchase by clicking our links. Read my disclosure policy here.

The Problem With Short-Form Content That Nobody Talks About

Short-form content can absolutely help you get visibility online. It can help people discover you. It can even help you build momentum quickly.

But visibility alone is not always enough to grow a business.

Tony explained that while Instagram was getting him engagement, it wasn’t creating meaningful interaction with potential clients. The comments were surface-level. The conversations rarely went deeper. And despite all the effort going into content creation, it was not leading to the kind of trust needed for someone to hire a coach.

That distinction matters so much.

Because business owners do not just need attention. They need connection.

They need content that allows people to understand their philosophy, personality, communication style, and expertise. Especially in industries like health, wellness, coaching, or consulting where trust plays such a huge role in the buying decision.

That’s why the transition from Instagram to YouTube for business can feel so powerful.

YouTube gives people time to actually get to know you.

The Garage Workout Video That Changed Everything

One of the best parts of Tony’s story is how uncomplicated his breakthrough really was.

He did not wait for the perfect setup.

He did not overthink the editing.

He did not spend weeks scripting every word.

He simply decided to record a workout video inside his garage gym, figured out a solid hook, pressed record, and naturally talked through the exercises as he demonstrated them.

Then he uploaded the video and completely forgot about it for a few weeks while focusing on other parts of his business.

When he finally came back to check the analytics, the video had already reached thousands of views.

But what impacted him even more than the views were the comments.

Real people were sharing real experiences.

One viewer commented that they were in their seventies and had completed the workout successfully. Others shared how much they appreciated the approachable style and practical format.

That level of engagement felt completely different from what he had experienced on Instagram.

People were not just scrolling past his content.

They were watching.

Listening.

Participating.

Connecting.

That was the moment Tony realized YouTube could become a central part of his business strategy instead of just another social media platform.

Why Long-Form Content Builds Trust Faster

This is one of the biggest reasons YouTube works so well for business owners.

Long-form content creates space for trust.

When someone spends 10, 15, or even 20 minutes watching your videos regularly, they start feeling familiar with you in a way that short-form content rarely creates.

They begin understanding how you think.

They hear your tone of voice.

They notice your teaching style.

They start deciding whether your personality and philosophy align with what they need.

That trust-building process is incredibly important when you sell services, coaching, memberships, or programs.

Tony explained that by the time someone reaches out to work with him, they already feel like they know him. They already understand his approach to fitness and health. They already know he is not the type of coach screaming aggressively into the camera.

His audience understands his calm, philosophical, low-key style before ever booking a call.

That changes everything about the sales process.

Is YouTube Too Saturated? Not If You Understand What Makes You Different

The fitness industry is one of the most crowded spaces online, which made Tony’s success even more interesting.

So what helped him stand out?

His differentiation came from experience and perspective.

Tony is over 40 and specifically helps people over 40. That immediately changes the relationship he has with his audience because he genuinely understands the lifestyle, limitations, and priorities of the people he serves.

He is not trying to teach from a completely different stage of life.

He also brings a background in Muay Thai and combat sports, which shapes his philosophy around fitness. His approach focuses on realistic home training, minimal equipment, and sustainable workouts that fit into everyday life.

That combination made his content feel specific and relatable.

And honestly, this is such an important reminder for business owners who worry their niche is already crowded.

Two people can teach the exact same topic and still create completely different experiences for viewers because personality, life experience, and communication style matter.

Tony realized that once he stopped trying to compete with everyone else and focused on showing up authentically, the right people naturally gravitated toward him.

That’s the real advantage when transitioning from Instagram to YouTube for business.

You stop trying to appeal to everyone and start attracting the people who genuinely connect with you.

Related: What No One Tells 40+ Business Owners About YouTube | Ep. 59

Overcoming the Fear of Being on Camera

Tony openly admitted that being on camera felt awkward at first.

He had never created social media videos before this journey, and perfectionism made the process even harder.

At one point, he would spend an entire hour walking through a park just trying to record two minutes of footage because he kept overthinking everything.

And honestly, so many business owners can relate to that.

The fear of judgment is real.

Interestingly, Tony said the people he worried most about were people he already knew in real life. But instead of criticism, he received encouragement and support from old friends and acquaintances who were excited to see what he was building.

Over time, the repetition itself helped.

Creating short-form content gave him practice speaking on camera, and eventually recording videos started feeling natural instead of intimidating.

Now he actually enjoys it because he gets to talk about topics he genuinely cares about.

That transformation only happened because he kept showing up before he felt fully comfortable.

His Content Strategy Is Surprisingly Simple

A lot of creators assume successful YouTube channels require complicated planning systems and endless brainstorming sessions.

Tony’s strategy is refreshingly practical.

Most of his content ideas come directly from conversations with clients.

He listens carefully to their struggles, frustrations, questions, and goals because those conversations reveal exactly what people want help with.

That becomes his research process.

Instead of chasing random trending topics, he creates videos around the real pain points his audience is already experiencing.

He also gives himself intentional space to think creatively.

He mentioned going for walks in nature to quiet his mind and allow ideas to surface naturally. Whenever inspiration hits, he records audio notes or saves screenshots so he can revisit the ideas later.

His production process is intentionally simple too.

He records on weekends or quieter afternoons when the house is calm, and he stopped trying to overproduce his videos with excessive intros, B-roll, or complicated editing.

In fact, many of his best-performing videos are simply him talking directly to the camera in his garage gym while demonstrating exercises naturally.

That human element is a huge part of why the content works.

Especially now, audiences are craving creators who feel real and conversational instead of overly polished and robotic.

Tony said he wants viewers to feel like they are interacting with the same person they would meet in real life. That mindset helps remove the “digital barrier” between creator and audience.

And honestly, that authenticity is becoming one of the biggest advantages on YouTube right now.

Related: 5 Proven Strategies to Grow Your Business on YouTube in 2026 | Ep. 76

The Thumbnail Strategy That Helped Him Stand Out

Tony’s thumbnails looked incredibly strong for a newer YouTube creator, but his approach was actually very simple.

Instead of constantly reinventing his designs, he focused on consistency.

He usually keeps his photo positioned on one side of the thumbnail and text on the other. He also sticks with recognizable branding colors, including darker backgrounds and a signature shade of green.

That consistency helps viewers recognize his content immediately while scrolling.

And importantly, he emphasized that you do not need advanced graphic design skills to make this work.

He specifically mentioned using Canva as an accessible option for creators who are not designers.

The goal is not perfection.

The goal is recognizability.

The Gear He Uses for YouTube

Another encouraging part of Tony’s story is that he did not start with expensive equipment.

Like many creators, he started with his phone and upgraded gradually over time.

As his channel grew, he gradually upgraded his setup to include:

  • Riverside for recording videos
  • A Sony ZV-E10 camera
  • A Rode PodMic connected through his laptop
  • A Godox softbox for lighting

He also mentioned that he moved away from lapel microphones because they picked up too much background noise, while the Rode PodMic gave him cleaner and more professional audio.

But the most important takeaway here is that the equipment came later.

The momentum came first.

Too many business owners delay YouTube because they think they need a perfect setup before publishing content. Tony’s experience proves that consistency and authenticity matter far more than having the fanciest gear on day one.

How YouTube Actually Turns Viewers Into Clients

This is the part most business owners really care about.

How does YouTube actually create revenue?

For Tony, YouTube acts like pre-coaching before someone ever hires him.

Because health and fitness are personal topics, people want to feel comfortable with the coach they choose. Watching long-form content allows viewers to spend hours learning from him before they ever reach out.

They already understand his teaching style.

They already know his personality.

They already know whether his philosophy fits what they need.

That trust dramatically shortens the gap between viewer and client.

Tony even mentioned making sales simply by including links to low-ticket products in his video descriptions without heavily promoting them.

The videos themselves were doing most of the trust-building work.

That is one of the biggest reasons long-form YouTube content works so well for service-based businesses.

The relationship starts long before the sales conversation ever happens.

Conclusion

If you’ve been wondering whether the move from Instagram to YouTube for business is worth it, Coach Tony’s story is such a powerful reminder that there is still plenty of room for business owners on YouTube.

Even in competitive industries.

Even if you are introverted.

Even if you are starting with basic equipment.

What matters most is not trying to become the loudest creator online. It is learning how to become the most authentic version of yourself consistently enough for the right audience to find you.

Tony did not build momentum by chasing trends or creating flashy content.

He built it by sharing practical advice, showing up consistently, and allowing viewers to genuinely get to know him through long-form video.

And honestly, that is what makes YouTube such a valuable platform for business owners right now.

You are not just creating content.

You are building trust at scale.

So if you’ve been sitting on the sidelines wondering whether your niche is “too saturated,” maybe this is your reminder to stop overthinking it and finally hit record.

Your audience might be looking for someone exactly like you.

Related: Consistent Sales of Your Online Course with YouTube

If you have an online business with a course, program, or any other kind of offer, and you’re not currently generating consistent sales on autopilot, I’d like to introduce you to the hands-off YouTube funnel that has made me over $20k on a $147 course! That way, you too can make consistent sales of your offer, with the beauty and simplicity of organic, evergreen traffic from YouTube! Start here with my free “AIT Method” training.



She Got 3x More YouTube Reach


What if your YouTube growth didn’t come from doing more…

But from finally doing it strategically?

Because that’s exactly what happened for Mikki.

She went from posting random videos with no clear direction to tripling her impressions, reaching 2,000 subscribers, and building not one, but two paid membership communities.

All while creating content about mindful art journaling from a small village in the south of France.

And here’s the part that matters most:
This wasn’t about chasing trends, uploading every day, or trying to outsmart the algorithm.

It was about clarity.

For the first time, Mikki understood how her videos could work together, how each piece of content could build momentum instead of sitting in isolation.

When she joined Video Brand Academy, she didn’t just consume content; she implemented it.
She showed up to live sessions, took notes, watched replays, and actually applied what she was learning.

And that’s when everything shifted.

Not just her analytics but her entire approach to YouTube and her business.

In this episode, Mikki breaks down exactly how she did it using the spiderweb and snowball strategies to organize her content, increase watch time, and build a growing, engaged community.

If you’ve ever felt like your videos aren’t “connecting” or working together, this story will show you what’s possible when they finally do.

VIDEO: She Got 3x More YouTube Reach

Some product links in this post are affiliate links, and I will be compensated when you purchase by clicking our links. Read my disclosure policy here.

From Random Uploads to a Focused YouTube Strategy

Mikki originally started her YouTube channel back in 2021.

At the time, she loved creating videos, but there wasn’t much structure behind what she was posting. She uploaded content based on inspiration in the moment without really understanding how YouTube connected videos together or how audiences moved through content over time.

A lot of creators stay stuck in that cycle for years.

You upload one video.
Then another completely unrelated video.
Then something different the next week.

Eventually, the channel starts feeling scattered, and growth becomes inconsistent because neither viewers nor the algorithm fully understand what the channel is about.

Everything shifted for Mikki after listening to episode 70 of the podcast, 5 Ways to Sell Your Course or Membership with YouTube,” and the YouTube Funnel Masterclass inside  Video Brand Academy.

That episode pushed her to finally join  Video Brand Academy.

From there, she started implementing the Spiderweb Strategy, and that became one of the biggest turning points in her growth.

Related: Ways to Sell Your Course or Membership with YouTube | Ep. 70

The Spiderweb Strategy Changed How Her Channel Worked

One of the biggest breakthroughs came from implementing the Spiderweb Strategy inside Video Brand Academy.

Before learning this approach, Mikki described her channel as “chaos.” She created videos based entirely on what she felt like making at the time, without understanding how the videos connected together.

Once she started organizing her content around a more focused structure, everything became easier to understand.

Instead of scattered uploads covering unrelated ideas, her videos started reinforcing each other.

One video naturally led viewers into another.
Topics became more connected.
The audience began recognizing exactly what her channel was about.

That shift helped improve watch time because viewers were no longer consuming isolated pieces of content. They were entering an ecosystem of videos built around the same audience struggles, interests, and goals.

The algorithm responds well to that clarity because YouTube can more confidently recommend your content to the right people.

Viewers respond well to it, too, because they immediately understand what value your channel offers.

Related: Build Your THRIVING Channel (without spending HOURS Creating Videos) | Ep. 49

Revisiting Old Content With the Snowball Strategy

After implementing the Spiderweb Strategy, Mikki started exploring the Snowball Strategy.

This gave her a completely different perspective on her existing content library.

Instead of constantly trying to invent brand-new ideas, she realized she could revisit older topics and recreate them with stronger positioning, clearer messaging, and better audience understanding.

Because her niche is mindful art journaling, there are endless ways to approach similar themes creatively without feeling repetitive.

A single concept can evolve through:

  • Different techniques
  • Different materials
  • Different emotional themes
  • Different beginner struggles
  • Different creative exercises

That realization helped her stop feeling pressure to constantly reinvent herself on YouTube.

Sometimes creators think every video must be completely original in order to perform well. In reality, audiences often benefit from hearing familiar ideas explained in a clearer or more focused way.

That’s exactly what the Snowball Strategy helped her do.

Why Her Niche Stands Out on YouTube

One of the reasons Mikki’s content connects so deeply with viewers is that her niche goes far beyond simple tutorials.

She combines art journaling with mindfulness, spirituality, intuition, and self-expression.

During the COVID period, her music studio closed, forcing her to rethink her work and creative direction. Since she had always loved art and grown up in an artistic household, she decided to start making creative videos online.

As she explored the art journaling space, she realized something important.

Most creators focused heavily on techniques, supplies, and finished results.

That wasn’t the experience she wanted to create.

She wanted to help people reconnect with themselves creatively and move past the pressure of perfectionism.

That perspective became the foundation for her memberships.

One membership focuses heavily on mindfulness and inner connection. Sessions begin with meditation and reflection before members start creating inside their journals.

The second membership teaches art journaling techniques and creative methods in a more structured way while still encouraging curiosity and confidence throughout the process.

Even though the memberships are different, both communities guide people toward the same result: creating without fear or self-judgment.

That emotional transformation became a huge part of her YouTube strategy because she finally understood the deeper problems her audience was struggling with.

Creating a Niche That Goes Deeper Than Tutorials

One of the reasons Mikki’s content stands out is that she is not simply teaching art journaling techniques.

She built her niche around mindfulness, intuition, and creativity.

During the COVID period, her music studio closed, which forced her to rethink her work and creative direction. Since she grew up in an artistic environment and had always loved art, she began experimenting with creative videos online.

As she watched other creators in the art journaling space, she realized something important.

Most content focused heavily on supplies, techniques, and finished results.

That wasn’t the experience she wanted to create.

She wanted to help people reconnect with themselves through creativity instead of pressuring themselves to make “perfect” art.

That became the foundation for her memberships.

One community focuses heavily on mindfulness and inner connection. Sessions begin with meditation and reflection before members begin creating.

The second membership is more technique-based, helping people learn art journaling skills and creative processes in a more structured way.

Even though the memberships are different, both communities guide people toward the same outcome: creating with confidence instead of fear.

That deeper emotional transformation is a huge part of why her audience connects so strongly with her videos.

Understanding the Real Problems Her Audience Faced

One thing Mikki explained beautifully during the conversation was that most people struggling with creativity are not actually struggling with art itself.

They are struggling with overthinking.

Some viewers feel overwhelmed by all the art supplies they see online.
Others believe they are “not creative enough.”
Many freeze completely when staring at a blank page because perfectionism takes over before they even begin.

Her videos now address those emotional struggles alongside practical techniques.

She teaches people how to:

  • Choose art materials intentionally instead of buying everything
  • Approach creativity with curiosity instead of pressure
  • Build confidence gradually through experimentation
  • Enjoy the process instead of obsessing over the final result

That emotional connection makes her content feel very different from standard tutorial videos.

People are not only learning how to create art journaling pages.
They are learning how to feel safe creating again.

How She Started Using a YouTube Funnel to Grow Memberships

One of the smartest things Mikki implemented was a simple YouTube funnel connected to her email list and memberships.

After watching the Ultimate User Guide strategy inside Video Brand Academy, she realized she needed a stronger way to move viewers into her ecosystem.

That led to the creation of a free resource built around “42 Inspiration Cards” for art journaling.

Subscribers could download the printable cards and use them as prompts whenever they felt creatively stuck.

But what made the idea especially effective was the video component attached to it.

Instead of simply offering a PDF, Mikki created a series of videos showing viewers how to:

  • Print the cards
  • Assemble them
  • Organize them by category
  • Use them creatively during journaling sessions

This transformed the freebie into an experience rather than a static download.

The system worked in both directions.

People discovered her YouTube videos and joined her email list through the free resource.
Others found the workshop first and then went back to YouTube to watch the supporting videos.

That strategy helped her increase:

  • YouTube watch time
  • Subscriber growth
  • Email subscribers
  • Workshop participation
  • Membership awareness

At one point, she had 75 people signed up for the workshop connected to the card deck experience.

That’s the power of creating content that leads viewers somewhere intentionally.

Why Video Became the Perfect Fit for Her Brand

One thing that stood out during the conversation was how naturally Mikki embraced video creation.

She is not afraid of the camera.
She enjoys teaching.
And she genuinely loves creating content.

That energy comes across in her videos.

Interestingly, most of her videos are filmed overhead, with viewers mainly seeing her hands while she demonstrates creative techniques and journaling processes.

That setup works perfectly for her niche because the focus stays on the creative experience itself.

Her videos often guide viewers through:

  • Background techniques
  • Layering exercises
  • Creative prompts
  • Breathing exercises
  • Mindfulness practices
  • Ways to move through creative blocks

Rather than pushing perfection, she encourages viewers to stay curious and connected throughout the process.

That calm, grounded teaching style has become one of the biggest strengths of her channel.

Her YouTube Setup Is Surprisingly Simple

Another encouraging part of Mikki’s story is how simple her equipment setup really is.

She uses:

  • A Logitech webcam mounted overhead
  • A Blue Yeti microphone
  • An iPhone for recording
  • iMovie for editing
  • Basic lighting and natural daylight

That’s it.

No expensive production studio.
No complicated editing workflow.
No massive team behind the scenes.

Her success comes from clarity, consistency, and understanding what her audience actually needs.

That’s an important reminder for creators who feel stuck waiting for “better equipment” before taking YouTube seriously.

The 100 Video Topics Exercise Changed Her Perspective

One of Mikki’s favorite exercises inside Video Brand Academy was creating a list of 100 video ideas.

At first, that assignment sounds intimidating.

But the goal is not to overwhelm creators. It’s to uncover whether you are truly excited about your niche and capable of building long-term content around it.

For Mikki, the exercise sparked even more creativity.

She now has an ongoing list of video topics she genuinely wants to create, which removes a huge amount of pressure from the content process.

Instead of staring at a blank screen, wondering what to post next, she already has an entire library of ideas connected directly to her audience’s struggles and interests.

That level of clarity creates momentum.

Conclusion

Mikki’s story is such a powerful reminder that you do not need a massive audience to build a meaningful business on YouTube.

You need clarity.
You need consistency.
And you need content that genuinely helps people move forward.

She started with random uploads and very little confidence in her strategy.

Now she has:

  • Over 2,000 subscribers
  • Triple the YouTube impressions
  • Higher watch time
  • Two growing memberships
  • A connected email funnel
  • A workshop with engaged participants
  • A clear direction for her content moving forward

Most importantly, she built all of this while staying fully aligned with who she is and how she wants to teach.

That’s what makes this kind of growth sustainable.

If you want YouTube to become more than just a place to upload videos occasionally, start thinking about how your content works together. The creators, seeing the biggest results, are building intentional ecosystems where videos lead viewers naturally toward deeper connection, community, and transformation.

And honestly? Mikki is just getting started.

Related: Consistent Sales of Your Online Course with YouTube

If you have an online business with a course, program, or any other kind of offer, and you’re not currently generating consistent sales on autopilot, I’d like to introduce you to the hands-off YouTube funnel that has made me over $20k on a $147 course! That way, you too can make consistent sales of your offer, with the beauty and simplicity of organic, evergreen traffic from YouTube! Start here with my free “AIT Method” training.